Friday, February 15, 2013

Microsoft CFO Peter Klein: Bing Is An Important Strategic Asset, ?Makes All Of Our Services Better?

bing_logoAt the Morgan Stanley Technology, Media & Telecom Conference this morning, Microsoft's CFO Peter Klein was asked about the importance of Bing for the company. According to Klein, Microsoft decided to launch its own search engine because it saw it as a "massive business opportunity," not only as a stand-alone search engine, but also to help it improve other parts of its business.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/9PLOyas6MlE/

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